How IMPROVED CLARITY can IMPACT your business
Are you…?
Struggling to find a simple, consistent way of explaining your services?
Wondering if your ideal customers have heard of you?
Wasting time and money experimenting with different marketing ideas?
Would you like…?
Clear messaging that opens doors to new opportunities?
A steady flow of enquiries from your ideal customers?
A simple, effective marketing strategy that reaches the right people?
Most businesses are too close to their own marketing to see what’s truly possible.
When was the last time you heard in the words of your own customers, why they chose you? How well do you really know what your best customers value the most?
I help you see your business through the eyes of your customers, so you can stop second-guessing what might work, and start focussing on what matters most.
Understanding your customers doesn't start with a brainstorm - it starts with listening.
Trusted By
Marketing CONSULTANCY Services
VISIBILITY
Catalyst
For businesses who want to be found
Do you feel overlooked? Have people told you that you are hard to find? Do prospects choose your competitors because they simply hadn't heard of you?
I’ll uncover where your prospects are looking and how you show up in their research.
I'll help you to develop a plan to ensure you show up in the right places to be seen by the right people at the right time.
Online and offline Visibility Audit
Prospect Research Preferences
Marketing Strategy & Planning
CLARITY
CATALYST
For complex businesses who want to explain themselves more easily.
Do you struggle to explain your turnkey solutions succinctly to prospective clients?
I'll reveal why your clients buy from you, and what your prospects are really looking for.
I'll translate client language into powerful messaging which resonates with your buyers and positions you as the obvious choice.
Customer Insights, ICP Development
Brand Perception and Positioning
Messaging Strategy
EMPLOYER BRAND
Catalyst
For business with high turnover roles.
Are you struggling to attract and retain employees in key customer-facing roles?
I'll dig in to your employees job search experiences, to understand where they look and what they looked for.
Together, we will ensure your job ads attract the right talent and reflect your culture and values.
Job-search Insights
Job-ad Development
Values and Culture Review
About Me
Background
Approach
I work alongside MDs and SME Business Owners to solve problems which are holding the business back from realising its full potential.
What sets me apart is my use of structured interviews — speaking directly to your customers and prospects or employees.
I consider myself a bit like a 'marketing detective', looking for clues to uncover the true motivations and concerns. As an independent consultant I can dig deeper and reveal more honest insights than simple surveys or feedback forms.
These insights becomes the foundation for renewed action. I work with the business lead to adapt your marketing efforts to reflect what your prospects are really looking for.
I’m based just outside Southampton and can support your business in person or remotely.
If you're ready to see what's possible, please get in touch.
Experience & Knowledge
CIM Chartered Marketer
miniMBA Marketing
miniMBA Brand Management
CIM Specialist Award in AI
StratX Global Marketing Sim. 3rd place
What People Say
Gabriella H-F
Holty Paws
Sharon fully immerses herself in becoming part of her client's companies so that she finds the right solution to develop appropriate marketing strategies that deliver.
Alex D
Hamble Point Yacht Charters
Being a small business, we have a limited budget but we have worked together to create a marketing plan for the year which has given us a frame work. We have kept a lot of the ownership of much of our own marketing, but using this plan Sharon is able to add an element of accountability so stuff doesn't slip through the net.
Andrea G
_Social Starters
Sharon is a master story-teller! A true scientist who sees customers as the most important people you need to understand in order to provide them with solutions to their problems. She supported us to see where the leaks were in our marketing funnel, we tightened up our website as a result and learned where to focus our ad spend in order to reduce wastage and build our community at the same time. I can't thank Sharon enough for her patience, kindness, ingenuity and generous spirit, as well as laser-like attention to how we can perform better and build a business that delivers what our customers want.
Mike P
Kraken Travel
What an inspiration! Sharon is a great leader and true oracle of anything to do with digital marketing. She's a pleasure to work with and I look forward to us working together on some more projects in the future.
Simon J
Etch
Sharon is great to work with, she understands the digital world very well.
DISCOVERY CALL
If you are ready to see what is possible with your business, please get in touch to book a no-obligation discovery call.
